Everything You Want to Know Before You Say Yes.
Honest answers, in plain English. If your question isn’t here, just message me.
Getting Started
How do I get started?
Book a free 20-minute Website Chat, send the contact form if you’d rather write, or text me on 027 566 8803. I’ll get back to you within one business day.
What happens on the Website Chat?
Twenty minutes, free, no prep. You tell me what’s going on, I look at whatever you’ve already got beforehand, and I tell you honestly what I’d do in your shoes. If we’re a fit, you get a written proposal within days. If we’re not, I’ll point you somewhere better.
I don’t like phone calls. Is that a problem?
Not at all, it’s not for everyone. The contact form gets you the same straight answer and the same proposal, and there’s a written version of the Drive-Home Interview too. You can go from first hello to live website without a single phone call if that suits you better.
What is the Drive-Home Interview?
A voice call with my AI assistant, whenever suits you. Car, couch, between meetings. No forms, no Zoom, you just talk, and most people take about 20 minutes. Prefer writing? There’s a written version you fill in at your own pace.
Do I have to write anything at all?
Nothing. I write every word, from your interview, your existing content, and one round of your feedback. You see every section on a private review page before anything gets built.
How long does it take?
Most clients go from saying yes to live site within 1 to 2 weeks, and spend less than 30 minutes of their own time across the whole thing.
Why do you limit builds each month?
Because every site I build, I keep: hosting it, updating it, answering the texts. The cap means every build gets done properly and the clients already on my books never wait because I’m chasing the next job. If the month is full, I’ll hold your spot in the next one.
The Build
What’s included in every build?
Everything a business needs to be credible and found, as standard. Your story captured in one conversation, market research, every page written in your voice, your content pulled from everything you’ve already made, up to 8 pages built by hand, a blog, your Google Business Profile sorted, an enquiry form to your inbox, email capture you own, and a site built to be found on Google and cited by AI tools. Domain, hosting, security and updates included. Nothing on that list costs extra.
Is this a template?
No. Every line is built specifically for your site. That’s why it loads in under a second, looks like nobody else’s, and has no plugins waiting to break.
I already have a website. Is this a rebuild?
Yes, and that’s most of my clients. You’ve grown past what you have; I start fresh, in your voice, to where you are now. If you want the evidence before deciding, start with the Audit & Blueprint.
Can my site have a course platform or members area?
Yes. The Learning Hub is a full course platform on your own subdomain, with student logins, per-course access, and Stripe checkout. It works with a YourHQ site or standalone alongside a website that lives elsewhere. See the Learning Hub page for the full story.
What if my business needs something unusual?
Then we talk about it, and it goes in your proposal with a fixed price if it’s needed. The one thing I’ll always refer out is physical products with inventory and shipping. That’s a Shopify job, and I’ll point you to someone good.
Will my site work on mobile?
Yes. Mobile-first is non-negotiable.
What is AEO and why does it matter?
AEO, answer engine optimisation, is how your site shows up in AI-generated answers, like when someone asks ChatGPT for a recommendation. In 2026, a growing share of your customers meet you there first. Every build is structured for Google and AI answers both.
Ownership and Leaving
Do I own my website?
Completely. Your domain is registered in your name from day one, and your content, design and data are yours unconditionally. Nothing held hostage. Ever.
What if I want to leave?
30 days notice. You get a full, clean export of everything, and your next developer gets a complete codebase. I’m not going to hold you back to keep you as a client.
Can I pause?
Yes. Your site stays live and secure, no penalty.
What about my data?
Your site collects only what it needs. Enquiries go straight to your inbox, email signups export as a file you own. I don’t harvest your client data or use it for anything. Ever.
Pricing
What does this actually cost?
Websites from $3,800 + GST to build. Care from $149 a month + GST. Where yours lands depends on what we’re building, and you’ll have your exact numbers in a written proposal before anything starts.
Why don’t you list exact prices?
Because exact prices belong to exact sites. I’d rather price your actual job than sell you a package that half fits. The proposal is free, it’s specific to you, and it’s yours even if you take it elsewhere.
How much is the Audit & Blueprint?
$997 + GST, one-time, delivered within five working days. Buying the same work in pieces from four different people would run you five to nine grand. And if you build with me within 90 days, the full $997 comes off your build price. There’s a free 16-page sample on the Audit & Blueprint page if you’d rather read one first.
Why is there a monthly fee?
Because a website isn’t a thing you buy once, it’s a thing that runs. The monthly means it stays fast, secure, accurate and current, and that the person watching it is me.
What if I don’t love the site?
Full refund of your setup fee, minus card processing (about 3%) and domain costs. You see the complete finished site before the subscription starts. Love it or leave it.
What currency do international clients pay in?
New Zealand dollars. Your bank handles the conversion.
The Honest Ones
I’ve been burned by a web designer before. How is this different?
Structurally, not just in spirit. You see the complete site before you commit to the subscription, and if you don’t love it, you get a refund. Every site is built by me personally, and I stay on after launch as the person who looks after it. That doesn’t mean everything will be perfect. It means you’re not alone if it isn’t.
How do I know you won’t disappear like the last one?
Because disappearing would break my whole business, not just your website. My revenue is monthly care, not one-off builds, which means I only do well if your site is looked after for years. The industry’s build-and-disappear model is exactly what YourHQ was designed against.
What if my business changes after the site is built?
Message me. New service, new direction, new name. That’s what the care fee is for.
What if my photos and content aren’t very good?
I’ll tell you, honestly and early, and we’ll work out what’s needed. I won’t build something that undersells you just to fill space.
I’m worried about compliance. Professional claims, advertising rules.
I write carefully. No clinical claims, no guaranteed outcomes, no language that creates regulatory issues for professional services. If your professional body has advertising guidelines, share them and I’ll write to them. I have this conversation with almost every professional services client.
What if I just want to ask a question first?
Text 027 566 8803, email lian@yourhq.co.nz, or use the form. No commitment, no pitch. Just a straight answer.